Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts

Tuesday, 5 March 2013

Tips to Protect your Adsense Account against Bad Clicks and Invalid Activity



Avoid click fraud

Have you ever wondered how Google actually generates an income? It has a very large network of ads, with which it earns and also shares some revenue with publishers (people who put up AdSense ads on their websites). It's a very elaborate system, with Advertisers trusting Google, and investing their money with it in order to grow their own exposure. Google then shares some of that revenue with the publishers. Now it naturally follows, that Google has to make provisions to maintain the trust of its advertisers, and for that, it has to ensure that publishers don't cheat, or use fraudulant methods of clicking on ads to glean more money out of advertisers. Such bad clicks might result in the ban of your AdSense account. So what can you do to prevent such a thing from happening, even if you're not creating any mischief on your side?



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Monday, 4 March 2013

10 Important Questions Answered By Google On Paid Links





How Google thinks about paid links?




If you have been around here for some days, you might have noticed that there's a lot of talk going on about paid links on different platforms; social media, forums, etc. Even Google Webmaster Central blog repeatedly covered it, which makes us believe that Google might be working on a new algorithm or an update which will enhance the accuracy of search results more by shunning paid links even further down the drain. Anyhow, in our previous posts, we talked a lot about paid-links - indeed, we made a whole series out of it. So in this post, we won't be going into much detail. Instead, we'll just look at some important questions answered by Google about paid links, and then we'll try rounding up all our posts on paid links.



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Sunday, 3 March 2013

How Google Tells the Difference Between Paid and Normal Links


How Google tells paid links apart


So we have been talking in some length regarding paid links, and why they are bad for you. The whole purpose of this exercise is to highlight the fact that things are changing in the online game. While they are not paradigm changes as yet, there does seem to be a change coming in the way people think about the internet, which in-turn effects how search engines think, or rather, act. Getting a boost in SERPs through paid links that pass PageRank is a thing of the past - I assume you all know that much. But how can you avoid using paid or chap links? And how does Google actually tell the different between paid links and actual links?



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Thursday, 28 February 2013

Google Strict Penalty on Sites that Sell Links To Pass PageRank









Note: This post is recommended to all readers and must be read word by word for your own benefit.






Were you fortunate enough to achieve a PageRank 3, 4 or higher? If yes then you might be receiving several emails in your inbox from link building companies that wish to pay you up to $100-$200 for a link on your blog post. I am sure its excites you greatly when you find such a great opportunity to make some free bucks. But wait! Google's web spam Head Matt Cutts has just announced on Webmaster Central blog last Friday that a strict action will be taken against websites and blogs that sell links for the sole purpose of manipulating Search engine ranking and passing PageRank juice.



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Friday, 22 February 2013

Google Explains How To Use Search Queries in Webmaster Tools





Search Queries




Google Webmaster Tools is a great friend to bloggers and webmasters. It hosts a great many features, and provides a lot of help to both beginner, as well as advanced users. For example, the URL parameter customization tool helps optimize your URLs, you can use Google Webmaster Tools to get advanced index reporting, and so on. The list of features is long and distinguished. Have you ever wondered about what the Search Queries feature under 'Traffic' did in Webmaster Tools? You can use some of the information provided to improve your site. We'll talk about this Search Queries feature in today's post.



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Monday, 18 February 2013

Who is a Premium AdSense Publisher?




Google Premium AdSense Publishers




In any business institution or organization, people who bring in good value are usually rewarded. Like many online companies, Google relies upon ads for its business. The more ad-clicks you get on your website, the better it is for Google, because Google ultimately gets a portion of its AdWords share. Just like most companies, Google has an incentive program with which it rewards AdSense publishers who bring in lots of click, and effectively help Google as well. This incentive program is dubbed "Google Premium AdSense Publishers". Many of our readers have had some confusion regarding Premium AdSense Publisher accounts. So that shall be our point of focus in this post today.



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Sunday, 17 February 2013

How to Host Web Content on Google Drive?




Google Drive




Google Drive, as you might know, is one of the more recent cloud storage services. For starters, it offers some functionality that makes it better than its closest competitors, i.e. SkyDrive and DropBox. One such feature is the seamless integration with other Google products, and the story doesn't end there. Google Drive will also let you host static web content, so that you can run a simple website right on your drive! This sort of functionality was only offered by DropBox before. Now, it's Google's turn to establish its superiority. In this post, we'll talk about hosting your own web content on Google Drive.



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Saturday, 16 February 2013

Top 10 Google Drive Tips for Advanced Users




Google Drive




Google, as you know is the leader when it comes to web technology. It launched its cloud storage services around two years ago, which is an infant age when compared to other closest competitors from the crowd, such as SkyDrive and DropBox. Some people might have some reservations against Google Drive, but a lost of people, especially avid Google users love it, probably because integrates so well with other Google products such as Docs etc. If you're one of these people, you might like to check out some of the top 10 Google Drive tips for more effective usage.



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Tuesday, 12 February 2013

Google Analytics finally introduced Solution Gallery!


Google Analytics Solution Gallery


If you're like me, and like to check up on your blog's Analytics data every so often, then you must have wondered many a times as to what are the best metrics you could use to, say, see your stats from a certain perspective. For beginners, setting up Google Analytics can be a daunting task, since there are so many options, and the availability of the thousands of metrics to choose from doesn't make it any easier. Many people feel that their dashboard is lacking, and perhaps they are missing out on a lot of stuff, which is why they often turn towards online help, and see what other bloggers have in their dashboards. Well, hopefully, there will be no more looking now, as Google just announced a new feature, the Google Analytics Solution Gallery!



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Tuesday, 5 February 2013

Google PageRank Update February 2013

pagerank update 2013

Google Toolbar has once again changed the green painted color. PageRank which is indeed a great link analysis algorithm has been refreshed and websites are now ranked again on the scale of 0-10 based on the quality backlinks. This latest Google PageRank update took place today i.e. 4th February 2013 as expected. Google rolls out a PR update on quarterly basis which means websites are ranked on a scale of 0 to 10 after every 3 months. The last update was on November 2012 and just after three months a new update was rolled out. For over two years, despite thousands of backlinks (over 7,800) our blog maintained a PR 4.0 and just today Google was generous enough to finally take us to the next level. We have Alhamdulillah attained PR 5.0 and it's indeed a great motivational feedback from Google. There are reasons why our PR did not increase for such a long time. For the past three months we had been working on a strategy that really played well and I will be sharing all these details today.

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Thursday, 31 January 2013

6 Advanced AdSense Optimization Tips for increased ad Revenue








So, we've been talking a bit about AdSense lately. Yesterday, we talked about how AdSense now offers free video ad serving. But to be more specific, we are here to talk about AdSense tips to optimize your ads and increase your revenue. Are you utilizing all the potential of your AdSense ads to make money? If you feel that there are still some untapped potential in them, you might want to think over your AdSense strategy again. A few days back, we shared some basic tips for optimizing your AdSense ads. Today, we shall continue on with some more advanced tips you should tally with your blog, and see if you're applying them or not.


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Wednesday, 30 January 2013

Video ad serving is now available in DFP Small Business for free!



Video ads

Using videos in your content is considered as one of the most effective presentation technique. It helps with visual aids, and makes it easier for the listener audience group to grasp your message. Indeed, serving videos is one of the effective ways of attracing traffic. And just like other content such as text and images, videos have great revenue potential. This means, that if you have a substantial video viewership, you can use that traffic to earn revenue for you through ads. And generally speaking, video ads sometimes tend to perform better on the revenue side when we compare equal amounts of traffic for video content, and simple text/image content. Google understands this, which is why it has been working on video ad serving for some time. And now, it has finally announced its video ad serving feature, and a free and unlimited video ad serving trial offer to DFP Small Business publishers.



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Tuesday, 29 January 2013

4 Immediate Actions you must take if your Website is Hacked




Recovering hacked website




Has your website been hacked? It's not uncommon to see sites getting hacked these days. Even large websites with lots of protection can get hacked. Indeed, it's usually the large and popular websites that are prone to hacking. Security is a major problem these days. And if your site gets hacked, it can get damaged in a number of ways. You could either lose all your data, or your site could lose its ranking due to a malicious software installed. So while you can do backups and stuff, you cannot prevent someone from hacking into your site. So if your site gets hacked, there are some recommended actions you should take to get it back.



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Monday, 21 January 2013

Will Google Stop FeedBurner Service in 2013??




FeedBurner Closing?




There has been a lot of talk regarding FeedBurner recently. FeedBurner is a widely known email and RSS subscription service used by a lot of bloggers, chiefly because it's a free service. A couple or so months ago, many bloggers raised concerns when FeedBurner showed a subscriber count of zero for their blog. Since then, rumor has it that Google is shutting down the FeedBurner service in 2013 (probably for good, but we can't say anything yet). So is it true? And what would become of its users if it is? Indeed, the shutting-down of such a widely used service could prove to be a mistake on Google's part.



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Saturday, 19 January 2013

How to Backup your FeedBurner Email Subscribers List Safely?




Backup FeedBurner




FeedBurner is a widely-used email subscription service, and unless you're on a premium service such as Aweber, chances are that you are using FeedBurner as well. For some, FeedBurner might be everything they need. But for more advanced bloggers out there, some premium services seem to offer a lot more features. And the fact that FeedBurner ran into problems a couple or so months ago doesn't go very well in its favor either. Whatever the case though, it is always a good idea to back things up. Whether you want to move your subscribers to another service, or you just want to make a backup, you will need to download your FeedBurner subscriber list. Here, we'll tell you how to backup your FeedBurner Email Subscribers list.


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Sunday, 6 January 2013

Verifying Ownership of your Site in Google Webmaster Tools




We recently did a series on Google AuthorRank, and in that, we stressed the importance of setting up authorship for your site. But before you can take full advantage of having a site and setting up authorship, you first need to verify ownership of your site in Google Webmaster Tools. Verifying ownership of your site is one essential step you cannot afford to skip, because it allows you to see very valuable information related to your site. In this post, we will talk about the different ways you can verify ownership of your site, and let Google know that you actually own a site.



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Saturday, 5 January 2013

10 Tips To Improve Google AuthorRank To Increase Traffic





Top 10 tips to improve Google AuthorRank




In the last couple of posts, we have been talking a lot about AuthorRank; what it is, and how it differs from PageRank. So by now, you should have a pretty good idea of what's going on, or should I say, what's gonna happen in the near future. The concept of ranking Agents (Authors) for better search results and elimination of spam seems pretty solid, and this development could change the ranking and SEO game as we know it. And I'd put good money on it. Needless to say, it's high time we all started preparing for it. In this post, we'll share the top 10 tips to improve your AuthorRank and thus, to increase your traffic.



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Friday, 4 January 2013

Difference Between Google AuthorRank and PageRank





In our yesterday's post about AuthorRank, we talked about how Google is working out on a new way to weed out spam from the web, and rank online content more effectively. Since then, some of our readers have been asking what's the difference between PageRank and AuthorRank, and which one is 'better'. Well, before we go on explaining which is 'better', we first need to take a look at what AuthorRank is, and how it is different from PageRank.



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Thursday, 3 January 2013

What is Google AuthorRank & How exactly it works?




AuthorRank algorithm

Google has gone a long way into streamlining their search results and delivering quality and relevant information to users. If you have been active lately and been following the news from the industry, then you would have heard about Google's AuthorRank. Even if you haven't heard about it, you'll most likely catch on pretty quickly, since the basic idea isn't unfamiliar. Google is working on a new system of ranking content and returning better search results to users, aka Google AuthorRank, which is a bit like PageRank really, if we strip down to the very basics. And this is what we are going to talk about today.





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Tuesday, 25 December 2012

Tips To Create a Successful Google+ Community





google plus communitiesUnlike Facebook, Google plus has still a long way to go in terms of popularity and user profiles. Although Google has had been trying really hard to promote Google plus by affiliating it with all the other products that comes under the same brand, people often find this social network a dry one indeed. An interesting point here is the fact that Google plus offers more or less, a similar flavor to the users that they enjoy using Facebook, there is still something lacking when it comes to moderate the communities effectively. While the moderators seem confused about how to give a boost to their Google+ communities, Google seems to notice it and has now come up with some worth following solutions.


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